It's a Bird, It's a Plane...
I was happy to see that a New Jersey Supreme Court ethics panel has ruled that New Jersey lawyers cannot be involved with attorney-ranking schemes, such as "SuperLawyers" and "Best Lawyers in America." I can only hope the Pennsylvania bar follows suit so that we can get rid of them here as well.
This is some racket these ranking publications have going. They send out large numbers of survey forms (though I have never gotten one -- I guess I am not even a SuperSurveyGetter), who knows how many get returned, then abracadabra they choose the SuperLawyers. Picking Miss America is hard science compared to this.
And then there's the best part: It's no good being a SuperLawyer if no one knows about it, so the ranking companies distribute magazines filled with advertising paid for by the SuperGullible lawyers and firms who get picked. I guess it is no surprise that these SuperLawyers have SuperEgos that need to be fed.
This is some racket these ranking publications have going. They send out large numbers of survey forms (though I have never gotten one -- I guess I am not even a SuperSurveyGetter), who knows how many get returned, then abracadabra they choose the SuperLawyers. Picking Miss America is hard science compared to this.
And then there's the best part: It's no good being a SuperLawyer if no one knows about it, so the ranking companies distribute magazines filled with advertising paid for by the SuperGullible lawyers and firms who get picked. I guess it is no surprise that these SuperLawyers have SuperEgos that need to be fed.
posted by FCB at 8:41 AM
2 Comments:
I used to work for some of those SuperGullible lawyers at my old law firm.
burghlaw
Not to mention the fact that these lawyers and their firms conduct voting drives. The process bears more than a little resemblance to calling into "American Idol" or voting for the baseball all-star game (which, at least, don't directly shill for votes, unlike this SuperLawyer nonsense). This is nothing more than meaningless advertising and it should be identified as such, and nothing more; not only is it without substance, but it is misleading to those who seek to investigate the qualifications of an attorney they are considering hiring.
-- A friend in Philly
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